Friday, 20 April 2012

How do we pay for jewellery bought online?#


Most of us are not aware of the fact that we can buy original jewellery online. These are not costume jewellery but jewellery made of real gold, platinum and silver. Most of them have stone work and enamel coating too. This means that every type of jewellery, which is available in the retail jewellery stores, will be available to you online. You can easily make these exquisite pieces your own by a few clicks. It seems like a good deal but there are pitfalls and traps. These are lying in wait for the naive customers to walk right into them.
Many customers have been tricked and they do react. The famous online jewellery store carat lane has to deal with many such problems on a daily basis. The carat lane customer care executives have to field questions about delivery status, refund of money and even wrong deliveries. If you have a complaint against carat lane then you can also contact their customer service personnel and hope to get a reply.
The payment mode also involves a bit of risk. The payments will have to be made by credit cards. Especially if you are ordering custom made jewellery. No jewellery store will have a ‘cash on delivery’ option. Once you make the payment and the money leaves your account, the rest will depend on your luck. If the jewellery reaches you on time without damage then consider yourself lucky.
Returning the product will also be difficult. You have to clarify their policy of refund before you order the item. If you do not then your case may also end up on the carat lane complaint list. One of the disadvantages of this concept, of online jewellery shopping, is that you cannot try on the piece of jewellery and see if it suits you. You have to decide on the photograph given on the site. You should remember that the colour of the stones used in the piece may look different in daylight. Keep these factors in mind while making the purchase.
I am writing on consumer rights and other relevant topics related to consumer welfare. I am handling a customer forum to get consumer complaints resolved. Many customer care centres do not respond like customer care.

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